Ogaan Cancer Foundation is one of the biggest contributors to the spreading of awareness about breast cancer in India. Partnered with Elle India, the NGO has raised more than INR 2 crores since its inception more than a decade ago. Undergoing a brand revival, we given the delicate task of overhauling their site to make it easier to look up content and information about breast cancer in an intuitive, easy-to-navigate way.
On the heels of their PSA, the overhauled site is powered by a CMS that allows them to post content and information without requiring any external help or developers. Aimed at eliminating long-term maintenance costs, the site lets them control their web presence while letting them concentrate on spreading breast cancer awareness.